Data Protection Declaration
1) Information on the Collection of PersonalData and Contact Details of the Controller
1.1
We are pleased that you are visiting our website and thank youfor your interest. On the following pages, we inform you about thehandling of your personal data when using our website. Personaldata is all data with which you can be personally identified.
1.2
The controller in charge of data processing on this website,within the meaning of the General Data Protection Regulation(GDPR), is Peter Haschkamp, Oderstr. 3, 81677 München,Deutschland, E-Mail: peter(at)haschkamp.de. The controller incharge of the processing of personal data is the natural or legalperson who alone or jointly with others determines the purposesand means of the processing of personal data.
1.3
This website uses SSL or TLS encryption for security reasonsand to protect the transmission of personal data and otherconfidential content (e.g. orders or inquiries to the controller). Youcan recognize an encrypted connection by the character stringhttps:// and the lock symbol in your browser line.
2) Data Collection When You Visit OurWebsite
When using our website for information only, i.e. if you do notregister or otherwise provide us with information, we only collectdata that your browser transmits to our server (so-called “serverlog files”). When you visit our website, we collect the followingdata that is technically necessary for us to display the website toyou:
Our visited website
Date and time at the moment of access
Amount of data sent in bytes
Source/reference from which you came to the page
Browser used
(https://www.ph-tech.eu)
Operating system used
IP address used (if applicable: in anonymized form)
Data processing is carried out in accordance with Art. 6 (1) point fGDPR on the basis of our legitimate interest in improving thestability and functionality of our website. The data will not bepassed on or used in any other way. However, we reserve the rightto check the server log files subsequently, if there are any concreteindications of illegal use.
3) Content Delivery Network
– Jetpack
On our website we use the content delivery network (“CDN”)“Jetpack” of the technology service provider Automattic Inc., 60 29 th Street #343, San Francisco, CA 94110, USA ( „Auttomatic“). AContent Delivery Network is an online service used to deliver largemedia files (such as graphics, page content or scripts) through anetwork of regionally distributed servers connected via theinternet. The use of Automattic’s content delivery network helpsus to optimise the loading speeds of our website.
The processing takes place in accordance with Art. 6 (1) point fGDPR on the basis of our legitimate interest in a secure andefficient provision, as well as improvement of the stability andfunctionality of our website.
For more information about Automattic’s privacy policy, pleasevisit
https://automattic.com/de/privacy/
(https://automattic.com/de/privacy/)
4) Cookies
In order to make your visit to our website attractive and to enablethe use of certain functions, we use so-called cookies on variouspages. These are small text files that are stored on your end device.Some of the cookies we use are deleted after the end of thebrowser session, i.e. after closing your browser (so-called sessioncookies). Other cookies remain on your terminal and enable us orour partner companies (third-party cookies) to recognize yourbrowser on your next visit (persistent cookies). If cookies are set,they collect and process specific user information such as browserand location data as well as IP address values according toindividual requirements. Persistent cookies are automaticallydeleted after a specified period, which may vary depending on thecookie. You can check the duration of the respective cookiestorage in the overview of the cookie settings of your web browser.
In some cases, cookies are used to simplify the ordering process bysaving settings (e.g. remembering the content of a virtualshopping basket for a later visit to the website). If personal dataare also processed by individual cookies set by us, the processingis carried out in accordance with Art. 6 (1) point b GDPR either forthe execution of the contract or in accordance with Art. 6 (1) point fGDPR to safeguard our legitimate interests in the best possiblefunctionality of the website and a customer-friendly and effectivedesign of the page visit.
We work together with advertising partners who help us to makeour website more interesting for you. For this purpose, cookiesfrom partner companies are also stored on your hard drive whenyou visit our website (third-party cookies). You will be informedindividually and separately about the use of such cookies and thescope of the information collected in each case within thefollowing sections.
Please note that you can set your browser in such a way that youare informed about the setting of cookies and you can decideindividually about their acceptance or exclude the acceptance ofcookies for certain cases or generally. Each browser differs in theway it manages the cookie settings. This is described in the helpmenu of each browser, which explains how you can change yourcookie settings. You will find these for the respective browsersunder the following links:
– Internet Explorer:
https://support.microsoft.com/en-us/help/17442/windows-internet-explorer-delete-manage-cookies
(https://support.microsoft.com/en-us/help/17442/windowsinternet-
explorer-delete-manage-cookies)
– Firefox:
https://www.mozilla.org/en-US/privacy/websites/#cookies
(https://www.mozilla.org/en-US/privacy/websites/#cookies)
– Chrome:
https://support.google.com/accounts/answer/61416?co=GENIE.Platform%3DDesktop&hl=en
(https://support.google.com/accounts/answer/61416?
co=GENIE.Platform%3DDesktop&hl=en)
– Safari:
https://support.apple.com/en-gb/guide/safari/manage-cookies-and-website-data-sfri11471/mac
(https://support.apple.com/en-gb/guide/safari/manage-cookiesand-
website-data-sfri11471/mac)
– Opera:
https://help.opera.com/en/latest/web-preferences/#cookies (https://help.opera.com/en/latest/webpreferences/#
cookies)
Please note that the functionality of our website may be limited ifcookies are not accepted.
5) Contacting Us
When you contact us (e.g. via contact form or e-mail), personaldata is collected. Which data is collected in the case of a contactform can be seen from the respective contact form. This data isstored and used exclusively for the purpose of responding to yourrequest or for establishing contact and for the associated technicaladministration. The legal basis for processing data is our legitimateinterest in responding to your request in accordance with Art. 6 (1)point f GDPR. If your contact is aimed at concluding a contract, theadditional legal basis for the processing is Art. 6 (1) point b GDPR.Your data will be deleted after final processing of your enquiry; thisis the case if it can be inferred from the circumstances that thefacts in question have been finally clarified, provided there are nolegal storage obligations to the contrary.
6) Data Processing When Opening aCustomer Account and for ContractProcessing
Pursuant to Art. 6 (1) point b GDPR, personal data will continue tobe collected and processed if you provide it to us for the executionof a contract or when opening a customer account. Which data iscollected can be seen from the respective input forms. It ispossible to delete your customer account at any time. This can bedone by sending a message to the above-mentioned address ofthe controller. We store and use the data provided by you forcontract processing. After complete processing of the contract ordeletion of your customer account, your data will be blocked inconsideration of tax and commercial retention periods anddeleted after expiry of these periods, unless you have expresslyconsented to further use of your data or a legally permitted furtheruse of data has been reserved by our site, about which we willinform you accordingly below.
7) Use of Client Data for Direct Advertising
7.1
If you subscribe to our e-mail newsletter, we will send youregular information about our offers. The only mandatoryinformation for sending the newsletter is your e-mail address. Theindication of additional possible data is voluntary and is used toallow us to address you personally. We use the so-called doubleopt-in procedure for sending newsletters. This means that we willnot send you an e-mail newsletter, unless you have expresslyconfirmed to us that you agree to the sending of such anewsletter. We will then send you a confirmation e-mail askingyou to confirm that you wish to receive future newsletters byclicking on an appropriate link.
By activating the confirmation link, you give us your consent tothe use of your personal data in accordance with Art. 6 (1) point aGDPR. When you register for the newsletter, we store your IPaddress entered by the Internet Service Provider (ISP) as well asthe date and time of registration so that we can trace any possiblemisuse of your e-mail address at a later time. The data collected byus when you register for the newsletter will be used exclusively forthe purpose of advertising by means of the newsletter. You canunsubscribe from the newsletter at any time via the link providedin the newsletter or by sending a message to the responsibleperson named above. After your cancellation, your e-mail addresswill immediately be deleted from our newsletter distribution list,unless you have expressly consented to further use of your data orwe reserve the right to use data in excess thereof, which ispermitted by law and about which we inform you in thisdeclaration.
7.2
If you have provided us with your e-mail address whenpurchasing products, we reserve the right to regularly send youoffers for products similar to those already purchased by e-mail.Pursuant to Section 7 (3) German law against unfair competition,we do not need to obtain separate consent from you. In thisrespect, data processing is carried out solely on the basis of ourlegitimate interest in personalized direct advertising pursuant toArt. 6 (1) point f GDPR. If you have initially objected to the use ofyour e-mail address for this purpose, we will not send you an e-mail. You are entitled to object to the future use of your e-mailaddress for the aforementioned advertising purpose at any timeby notifying the controller named at the beginning of thisdocument. In this regard, you only have to pay the transmission
costs according to the basic tariffs. Upon receipt of your objection,the use of your e-mail address for advertising purposes will ceaseimmediately.
7.3
Notification by e-mail of stock availability
If our online shop provides the possibility of informing you by e-mail about the time of availability for selected, temporarilyunavailable items, you can subscribe to our e-mail notificationservice for product availability. If you register for our e-mailnotification service for product availability, we will send you a one-time message by e-mail about the availability of the article youhave selected. The only mandatory information needed to sendthis notification is your e-mail address. The indication of furtherdata is voluntary and is used if appropriate, in order to be able toaddress you personally. We use the so-called double opt-inprocedure when sending this notification. This means that we willonly send you a corresponding notification after you haveexpressly confirmed that you agree to receive such a message. Wewill then send you a confirmation e-mail asking you to click on alink to confirm that you wish to receive such notification.
By activating the confirmation link, you consent to the use of yourpersonal data in accordance with Art. 6 (1) point a GDPR. Whenyou register for our e-mail notification service for productavailability, we store your IP address as registered by the internetservice provider (ISP) as well as the date and time of registration inorder to be able to track any possible misuse of your e-mailaddress at a later time. The data collected by us when you registerfor our e-mail notification service regarding the availability ofgoods is used exclusively for the purpose of informing you aboutthe availability of a particular item in our online shop. You cancancel the e-mail notification service for the availability of goods atany time by sending a corresponding message to the controller incharge of data processing named at the beginning. After you haveunsubscribed, your e-mail address will be deleted immediatelyfrom our distribution list, unless you have expressly consented tothe further use of your data or unless we reserve the right to makefurther use of your data in accordance with the law about whichwe inform you in this declaration.
8) Processing of Data for the Purpose ofOrder Handling
8.1
Insofar as necessary for the processing of the contract fordelivery and payment purposes, the personal data collected by uswill be passed on to the commissioned transport company andthe commissioned credit institution in accordance with Art. 6 (1) lit.b GDPR.
If we owe you updates for goods with digital elements or fordigital products on the basis of a corresponding contract, we willprocess the contact data (name, address, e-mail address) providedby you when placing the order in order to inform you personally bysuitable means of communication (e.g. by post or e-mail) aboutupcoming updates within the legally stipulated period of timewithin the framework of our statutory duty to inform pursuant toArt. 6 (1) lit. c GDPR. Your contact details will be used strictly for thepurpose of informing you about updates owed by us and will onlybe processed by us for this purpose to the extent necessary for therespective information.
In order to process your order, we also work together with thefollowing service provider(s), who support us in whole or in part inthe execution of concluded contracts. Certain personal data istransmitted to these service providers in accordance with thefollowing information.
8.2
Passing on Personal Data to Shipping Service Providers
9) Use of Videos
9.1
Use of YouTube Videos
This website uses the YouTube embedding function for displayand playback of videos offered by the provider YouTube, whichbelongs to Google Ireland Limited, Gordon House, 4 Barrow St,Dublin, D04 ESW5, Ireland (“Google”).
To this end, the extended data protection mode is used to ensure,according to provider information, that user information will onlybe stored once the playback function of the video is started. Whenthe playback of embedded YouTube videos is started, the providersets “YouTube” cookies in order to collect information about userbehavior. According to indications from YouTube, the use of those
cookies is intended, among other things, to record video statistics,to improve user-friendliness and to avoid improper actions. If youare logged in to Google, your information will be directlyassociated with your account when you click on a video. If you donot wish to be associated with your profile on YouTube, you mustlog out before activating the button. Google saves your data (evenfor users who are not logged in) as usage profiles and evaluatesthem. Such an evaluation takes place in particular according toArt. 6 (1) point f GDPR, on the basis of the legitimate interests ofGoogle in the insertion of personalized advertising, marketresearch and/or demand-oriented design of its website. You havethe right to object to the creation of these user profiles, wherebyyou must contact YouTube to exercise this right. When usingYouTube, personal data may also be transmitted to the servers ofGoogle LLC. in the USA.
Regardless of whether the embedded video is played back, aconnection to the Google network “double click” is establishedwhen visiting this website. This may trigger further dataprocessing beyond our control.
Further information on YouTube’s privacy policy can be found inthe provider’s data protection declaration at:www.google.com/policies/privacy/.
To the extent required by law, we have obtained your consent tothe processing of your data as described in accordance with Art. 6(1) point a GDPR. You can withdraw your consent at any time witheffect for the future. In order to exercise your right of withdrawal,please follow the procedure described above.
9.2
Use of Vimeo Videos
On our website, plugins of the video portal Vimeo of Vimeo, LLC,555 West 18th Street, New York, New York 10011, USA areembedded. When you access a page of our website that containssuch a plugin, your browser establishes a direct connection toVimeo’s servers. The content of the plugin is transmitted by Vimeodirectly to your browser and integrated into the page. Through thisintegration, Vimeo receives the information that your browser hascalled up the corresponding page of our website, even if you donot have a Vimeo account or are not currently logged in to Vimeo.This information (including your IP address) is transmitted directlyfrom your browser to a Vimeo server in the USA and stored there.
If you are logged in to Vimeo, Vimeo can immediately assign yourvisit of our website to your Vimeo account. If you interact with theplugins (e.g. pressing the start button of a video), this informationis also transmitted directly to a Vimeo server and stored there.
The data processing operations described are carried out inaccordance with Art. 6 (1) point f GDPR, on the basis of Vimeo’slegitimate interest in market research and the need-based designof the service.
If you do not want Vimeo to assign the data collected via ourwebsite directly to your Vimeo account, you must log out of Vimeobefore visiting our website.
The purpose and scope of the data collection and the furtherprocessing and use of the data by Vimeo as well as your relatedrights and privacy settings can be found in Vimeo’s privacy policy:
https://vimeo.com/privacy (https://vimeo.com/privacy)
For videos from Vimeo that are embedded on our site, the trackingtool Google Analytics of Google Ireland Limited, Gordon House, 4Barrow St, Dublin, D04 E5W5, Ireland, is automatically integrated.This relates to Vimeo’s own tracking which we do not have accessto and which cannot be influenced by our site. Google Analyticsuses “cookies”, which are text files placed on your computer, tohelp the website analyze how users use the site. The informationgenerated by the cookie about your use of the website willgenerally be transmitted to and stored by Google on servers in theUnited States, where it may also be transmitted to servers ofGoogle LLC.
This processing is carried out in accordance with Art. 6 (1) point fGDPR on the basis of Vimeo’s legitimate interest in the statisticalanalysis of user behavior for optimization and marketing purposes.
To the extent required by law, we have obtained your consent tothe processing of your data as described in accordance with Art. 6(1) point a GDPR. You can withdraw your consent at any time witheffect for the future. In order to exercise your right of withdrawal,please follow the procedure described above.
10) Online-Marketing
10.1
Google AdSense
This website uses Google AdSense, a web ad service of GoogleIreland Limited, Gordon House, 4 Barrow St, Dublin, D04 ESW5,Ireland (“Google”). Google AdSense uses so-called “DoubleClickDART Cookies”. These are text files are stored on your computerand enable an analysis of your use of the website. In addition,Google AdSense also uses “web beacons” (small invisible graphics)to collect information, which can be used to record, collect andevaluate simple actions such as visitor traffic on the website. Theinformation generated by those cookies and/or web beacons(including your IP address) about your use of this website willnormally be transmitted to a server of Google and will be storedthere. When using Google AdSense, personal data may also betransmitted to the servers of Google LLC. in the USA.
Google will use the information obtained in this way to analyzeyour usage of this website with regard to AdSense ads. The IPaddress transmitted by your browser as part of Google AdSense isnot merged with other Google data. The information collected byGoogle may be transferred to third parties, if this is prescribed bylaw and/or if third parties process this data by request of Google.
The described processing of data takes place according to Art. 6 (1)point f GDPR, for the purpose of target-oriented advertising to theuser by third parties whose advertisements are displayed on thiswebsite based on the evaluated user behavior. At the same time,such processing serves our financial interest in exploiting theeconomic potential of our Internet presence by displayingpersonalized third-party advertising content for a fee.
For more information about Google’s privacy policy, please visit:
https://privacy.google.com/intl/en-GB/take-control.html?categories_activeEl=sign-in (https://privacy.google.com/intl/en-
GB/take-control.html?categories_activeEl=sign-in)
You can permanently deactivate cookies for advertisingpreferences by blocking them via a respective setting of yourbrowser software or by downloading and installing the browserplug-in, available under the following link:
https://support.google.com/ads/answer/7395996
(https://support.google.com/ads/answer/7395996)
Please note that certain functions of this website may not be usedor may be used only to a limited extent, if you have deactivatedthe use of cookies.
To the extent required by law, we have obtained your consent tothe processing of your data as described in accordance with Art. 6(1) point a GDPR. You can withdraw your consent at any time witheffect for the future. In order to exercise your right of withdrawal,please follow the procedure described above.
10.2
Google Ads Conversion Tracking
This website uses the online advertising program “Google Ads”and the conversion tracking within the framework of Google Ads,operated by Google Ireland Limited, Gordon House, 4 Barrow St,Dublin, D04 ESW5, Ireland (“Google”). We use the program ofGoogle Ads to draw attention to our attractive offers with the helpof advertising materials (so-called Google Adwords) on externalwebsites. We can determine, in relation to the advertisingcampaigns data, how successful the individual advertisingmeasures are. We are interested in showing you advertisementsthat are of interest to you. We want to make our website moreinteresting for you and to achieve a fair calculation of advertisingcosts.
The conversion tracking cookie is set on a user’s browser, if heclicks on an ad delivered by Google. Cookies are small text filesthat are stored on your computer system. These cookies usuallylose their validity after 30 days and are not used for personalidentification. If the user visits a certain page of this website and ifthe cookie has not yet expired, Google and we will be able torecognize that the user clicked on the ad and was forwarded tothis page. Each Google Ads customer gets a different cookie. Thus,cookies cannot be traced via the website of Google Ads customers.The information collected by the conversion cookies is used toprovide aggregate conversion statistics to Google Ads customerswho have opted-in for conversion tracking. Customers areinformed about the total number of users who clicked on the adand were forwarded to a conversion tracking tag page. However,they do not get any information enabling them to identify userspersonally.
Details on the processing operations initiated and on Google’shandling of data collected from websites can be found here:
https://policies.google.com/technologies/partner-sites?hl=en
(https://policies.google.com/technologies/partner-sites?hl=en)
If you do not want to participate in the tracking program, you canrefuse the use of this program by deactivating the Google
Conversion Tracking cookie via your Internet browser through theuser settings. In this case, you will not be included in theconversion tracking statistics. We use Google Ads on the basis ofour legitimate interest in targeted advertising in accordance withArt. 6 (1) point f GDPR. When using Google Ads, personal data mayalso be transmitted to the servers of Google LLC. in the USA.
For more information about Google’s privacy policy, please visit:
https://privacy.google.com/intl/en-GB/take-control.html?categories_activeEl=sign-in (https://privacy.google.com/intl/en-
GB/take-control.html?categories_activeEl=sign-in)
You can permanently deactivate cookies for advertisingpreferences by blocking them via a respective setting of yourbrowser software or by downloading and installing the browserplug-in, available under the following link:
https://support.google.com/ads/answer/7395996
(https://support.google.com/ads/answer/7395996)
Please note that certain functions of this website may not be used,or may be used only to a limited extent, if you have deactivatedthe use of cookies.
To the extent required by law, we have obtained your consent tothe processing of your data as described in accordance with Art. 6(1) point a GDPR. You can withdraw your consent at any time witheffect for the future. In order to exercise your right of withdrawal,please follow the procedure described above.
10.3
LinkedIn Marketing Solutions
We use “LinkedIn Marketing Solutions” on our website, a serviceprovided by LinkedIn Ireland Unlimited Company, Wilton Plaza,Wilton Place, Dublin 2, Ireland (hereinafter “LinkedIn”). This serviceenables visitors to our website to be directed to other content oftheir own that is likely to be of interest to them, based on theirusage patterns on the LinkedIn social network. The display of thiscontent is based on a cookie-based analysis of previous usagebehaviour, but no personal data is stored. For this interest-basedcontent determination, cookies, i.e. small text files, are stored onyour computer or mobile device to collect pseudonymised dataabout your surfing behaviour and thus to adapt the contentindividually to the stored information.
Insofar as the information collected and evaluated containspersonal references, processing is carried out in accordance with
Art. 6 Para. 1 letter f GDPR on the basis of our legitimate interest inthe display of personalised page content and in market research.
The information can be assigned to the user’s person with thehelp of further information that LinkedIn has stored about theuser, e.g. due to the ownership of an account on the socialnetwork “LinkedIn”. LinkedIn uses an algorithm to analyse thesurfing behaviour and can then display targeted productrecommendations as personalised advertising banners on theuser’s LinkedIn account. LinkedIn may also combine theinformation collected via the cookies with other informationLinkedIn has collected via other websites and/or in connectionwith the use of the “LinkedIn” social network, thus creatingpseudonymous user profiles. Under no circumstances, however,can the information collected be used to personally identifyvisitors to this website.
You can prevent LinkedIn from collecting the aforementionedinformation by setting an opt-out cookie on one of the websiteslinked below:
https://www.linkedin.com/psettings/guest-controls
(https://www.linkedin.com/psettings/guest-controls)
Insofar as legally required, we have obtained your consent for theprocessing of your data as described above in accordance with Art.6 para. 1 lit. a GDPR. You can revoke your consent at any time witheffect for the future by deactivating this service in the “CookieConsent Tool” integrated on this website.
Further information on LinkedIn’s data protection provisions canbe found on the following website:
https://www.linkedin.com/legal/privacy-policy
(https://www.linkedin.com/legal/privacy-policy)
11) Web Analysis Services
Google (Universal) Analytics
This website uses Google (Universal) Analytics, a web analyticsservice provided by Google Ireland Limited, Gordon House, 4Barrow St, Dublin, D04 E5W5, Ireland (“Google”). Google(Universal) Analytics uses “cookies”, which are text files placed onyour computer, to help the website analyze how users use the site.The information generated by the cookie about your use of thiswebsite (including the abbreviated IP address) is usuallytransferred to a Google server and stored there, and may also betransferred to the servers of Google LLC. in the USA.
This website uses Google (Universal) Analytics exclusively with theextension “_anonymizeIp()”, which ensures anonymization of theIP address by shortening it and excludes the possibility of directpersonal reference. Through the extension, your IP address will beshortened by Google within member states of the European Unionor in other signatory states of the Agreement on the EuropeanEconomic Area before. Only in exceptional cases will the full IPaddress be transferred to a server of Google LLC. in the USA andshortened there. On our behalf, Google will use this information toevaluate your use of the website, to compile reports on thewebsite activities and to provide us with further services related tothe use of the website and the Internet. The IP addresstransmitted by your browser within the framework of Google(Universal) Analytics is not combined with other Google data.
Via a special function called “Demographics”, Google Analyticsalso enables the compilation of statistics with statements aboutthe age, gender and interests of site visitors based on anevaluation of interest-related advertising and with the use of third-party information. This allows the definition and differentiation ofuser groups of the website for the purpose of target-group-optimized marketing measures. However, data sets collected via“Demographics” cannot be assigned to a specific person.
Details on the processing operations initiated and on Google’shandling of data collected from websites can be found here:
https://policies.google.com/technologies/partner-sites?hl=en
(https://policies.google.com/technologies/partner-sites?hl=en)
All the processing described above, in particular the setting ofGoogle Analytics cookies for reading information on the terminaldevice used, is only carried out if you have given us your expressconsent in accordance with Art. 6 Para. 1 letter a GDPR. Withoutthis consent, the use of Google Analytics during your visit to ourwebsite will not take place.
You can withdraw your consent at any time with effect for thefuture. To exercise your right of withdrawal of consent, pleasedeactivate this service in the “Cookie-Consent-Tool” provided onthe website. We have concluded a data processing agreementwith Google for the use of Google Analytics, which obliges Googleto protect the data of our site visitors and not to pass it on to thirdparties.
For the transmission of data from the EU to the USA, Google relieson so-called standard data protection clauses of the EuropeanCommission, which are intended to ensure compliance with theEuropean data protection level in the USA.
Further information about Google (Universal) Analytics can befound here:
https://policies.google.com/privacy?hl=en&gl=en
(https://policies.google.com/privacy?hl=en&gl=en)

12) Tools and Miscellaneous

12.1
Borlabs
This website uses the cookie consent tool Borlabs of the providerMr. Benjamin A. Bornschein, Georg-Wilhelm-Str. 17, 21107Hamburg, Germany (“Borlabs”), which sets two technicallynecessary cookies (“borlabsCookie” and“borlabsCookieUnblockContent”) to store your cookie preferences.The aforementioned processing takes place in accordance withArt. 6 para. 1 lit. f GDPR on the basis of our legitimate interest inthe provision of a cookie preference management system forwebsite visitors.
The “borlabsCookie” does not process any personal data. The“borlabsCookie” stores your selected preference, which youselected upon opening the website. The“borlabsCookieUnblockContent” cookie stores which (external)media/content you always want to have automatically unblocked.If you wish to revoke these settings, simply delete the cookies inyour browser. When you reenter/reload the website, you will beasked again for your cookie preferences.
12.2
Google reCAPTCHA
On this website we also use the reCAPTCHA function of GoogleIreland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5,Ireland (“Google”). This function is mainly used to distinguishwhether an entry is made by a natural person or misused byautomatic and automated processing. The service includes thesending of the IP address and possibly other data required byGoogle for the reCAPTCHA service to Google and is carried out inaccordance with Art. 6 (1) point f GDPR, on the basis of ourlegitimate interest in determining the individual willingness ofactions on the Internet and avoiding misuse and spam.
Further information about Google reCAPTCHA and Google’sprivacy policy can be found at:
https://policies.google.com/privacy?hl=en-GB (https://policies.google.com/privacy?hl=en-GB)

12.3
– Google Web Fonts
This site uses web fonts provided by Google Ireland Limited,Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”)
to uniformly display fonts. When you call up a page, your browserloads the required web fonts into its browser cache to display textsand fonts correctly.
To do this, the browser you are using must have a connection toGoogle’s servers. When using Google Maps, personal data mayalso be transmitted to the servers of Google LLC. in the USA. In thisway, Google will be informed that our website has been accessedvia your IP address. Google Web Fonts are used for the purpose ofa uniform and attractive presentation of our online offers and itsuse is in our legitimate interest within the meaning of Art. 6 (1)point f GDPR. If your browser does not support web fonts, adefault font is used by your computer.
Further information about Google Web Fonts can be found at
https://developers.google.com/fonts/faq
(https://developers.google.com/fonts/faq)
and in Google’s privacypolicy:
https://policies.google.com/privacy?hl=en
(https://policies.google.com/privacy?hl=en)
.

13) Rights of the Data Subject

13.1
The applicable data protection law grants you the followingcomprehensive rights of data subjects (rights of information andintervention) vis-à-vis the data controller with regard to theprocessing of your personal data:
– Right of access by the data subject pursuant to Art. 15 GDPR: Youshall have the right to receive the following information: Thepersonal data processed by us; the purposes of the processing; thecategories of processed personal data; the recipients or categoriesof recipients to whom the personal data have been or will bedisclosed; the envisaged period for which the personal data will bestored, or, if not possible, the criteria used to determine thatperiod; the existence of the right to request from the controllerrectification or erasure of personal data or restriction of processingpersonal data concerning the data subject or to object to suchprocessing; the right to lodge a complaint with a supervisoryauthority; where the personal are not collected from the datasubject, any available information as to their source; the existenceof automated decision-making, including profiling and at least inthose cases, meaningful information about the logic involved, aswell as the significance and envisaged consequences of suchprocessing for the data subject; the appropriate safeguardspursuant to Article 46 when personal data is transferred to a thirdcountry.
– Right to rectification pursuant to Art. 16 GDPR: You have the rightto obtain from the controller without undue delay the rectificationof inaccurate personal data concerning you and/or the right tohave incomplete personal data completed which are stored by us.
– Right to erasure (“right to be forgotten”) pursuant to Art. 17GDPR: You have the right to obtain from the controller the erasureof personal data concerning you if the conditions of Art. 17 (2)GDPR are fulfilled. However, this right will not apply for exercisingthe freedom of expression and information, for compliance with alegal obligation, for reasons of public interest or for theestablishment, exercise or defense of legal claims.
– Right to restriction of processing pursuant to Art. 18 GDPR: Youhave the right to obtain from the controller restriction ofprocessing your personal data for the following reasons: As long asthe accuracy of your personal data contested by you will beverified. If you oppose the erasure of your personal data because ofunlawful processing and you request the restriction of their useinstead. If you require the personal data for the establishment,exercise or defense of legal claims, once we no longer need thosedata for the purposes of the processing. If you have objected toprocessing on grounds relating to your personal situation pendingthe verification whether our legitimate grounds override yourgrounds.
– Right to be informed pursuant to Art. 19 GDPR: If you haveasserted the right of rectification, erasure or restriction ofprocessing against the controller, he is obliged to communicate toeach recipient to whom the personal date has been disclosed anyrectification or erasure of personal data or restriction ofprocessing, unless this proves impossible or involvesdisproportionate effort. You have the right to be informed aboutthose recipients.
– Right to data portability pursuant to Art. 20 GDPR: You shall havethe right to receive the personal data concerning you, which youhave provided to us, in a structured, commonly used andmachine-readable format or to require that those data betransmitted to another controller, where technically feasible.
– Right to withdraw a given consent pursuant to Art. 7 (3) GDPR:You have the right to withdraw your consent for the processing ofpersonal data at any time with effect for the future. In the event ofwithdrawal, we will immediately erase the data concerned, unless
further processing can be based on a legal basis for processingwithout consent. The withdrawal of consent shall not affect thelawfulness of processing based on consent before its withdrawal.
– Right to lodge a complaint pursuant to Art. 77 GDPR: Withoutprejudice to any other administrative or judicial remedy, you havethe right to lodge a complaint with a supervisory authority, inparticular in the Member State of your habitual residence, place ofwork or place of the alleged infringement if you consider that theprocessing of personal data relating to you infringes the GDPR.

13.2
RIGHT TO OBJECT
IF, WITHIN THE FRAMEWORK OF A CONSIDERATION OFINTERESTS, WE PROCESS YOUR PERSONAL DATA ON THE BASISOF OUR PREDOMINANT LEGITIMATE INTEREST, YOU HAVE THERIGHT AT ANY TIME TO OBJECT TO THIS PROCESSING WITHEFFECT FOR THE FUTURE ON THE GROUNDS THAT ARISE FROMYOUR PARTICULAR SITUATION.
IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOPPROCESSING THE DATA CONCERNED. HOWEVER, WE RESERVETHE RIGHT TO FURTHER PROCESSING IF WE CAN PROVECOMPELLING REASONS WORTHY OF PROTECTION FORPROCESSING WHICH OUTWEIGH YOUR INTERESTS,FUNDAMENTAL RIGHTS AND FREEDOMS, OR IF THE PROCESSINGSERVES TO ASSERT, EXERCISE OR DEFEND LEGAL CLAIMS.
IF WE PROCESS YOUR PERSONAL DATA FOR DIRECT MARKETINGPURPOSES, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TOTHE PROCESSING OF YOUR PERSONAL DATA WHICH ARE USEDFOR DIRECT MARKETING PURPOSES. YOU MAY EXERCISE THEOBJECTION AS DESCRIBED ABOVE.
IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOPPROCESSING THE DATA CONCERNED FOR DIRECT ADVERTISINGPURPOSES.

14) Duration of Storage of Personal Data
The duration of the storage of personal data is based on therespective legal basis, the purpose of processing and – if relevant –on the respective legal retention period (e.g. commercial and taxretention periods).
If personal data is processed on the basis of an express consentpursuant to Art. 6 (1) point a GDPR, this data is stored until thedata subject revokes his consent.
If there are legal storage periods for data that is processed withinthe framework of legal or similar obligations on the basis of Art. 6(1) point b GDPR, this data will be routinely deleted after expiry ofthe storage periods if it is no longer necessary for the fulfillment ofthe contract or the initiation of the contract and/or if we no longerhave a justified interest in further storage.
When processing personal data on the basis of Art. 6 (1) point fGDPR, this data is stored until the data subject exercises his rightof objection in accordance with Art. 21 (1) GDPR, unless we canprovide compelling grounds for processing worthy of protectionwhich outweigh the interests, rights and freedoms of the datasubject, or the processing serves to assert, exercise or defend legalclaims.
If personal data is processed for the purpose of direct marketingon the basis of Art. 6 (1) point f GDPR, this data is stored until thedata subject exercises his right of objection pursuant to Art. 21 (2)GDPR.

Unless otherwise stated in the information contained in thisdeclaration on specific processing situations, stored personal datawill be deleted if it is no longer necessary for the purposes forwhich it was collected or otherwise processed.